Creative
I’ve assembled a number of exhibits of efforts that I have worked on. From logo designs to newspaper campaigns. Stagecoach recognition to direct mail packaging. Banking to printing presses. Computer systems to paper products. All focused on building strong brand identity.
NOTE: Word Press is great for many things. However, placing graphics is not always the easiest to accomplish. I’ll find a solution, but it may take some time!
BUILDING GLOBAL BRANDS
BANKS
First National Bank of Gilmer, Texas
First National Bank of Gilmer, Texas, is made up of different banks with different names: FNB Gilmer, FNB Walmart, FNB Pittsburg, FNB Big Sandy, Wood County National Bank, Texas American Bank, and Security State Bank. Beginning in May of 2013, we started working with a Branding statement by bringing appropriate local images to life.
FIRST OBJECTIVE – UNIFY THREE BANKS INTO ONE ”Brand”.
FIRST OUTDOOR BOARD
TV COMMERCIAL
ADDITION OF SECURITY STATE BANK TO THE GROUP. Newspaper Ad.
ANNUAL REPORT FOR FOUR BANKS. (Cover)
WEB SITE RE-DESIGN
HOME PAGE
(Before) (After)
NEW PRODUCT INTRODUCTION OF A MOBILE BANKING SERVICE
Posters / statement stuffers / handouts
Outdoor campaign
WELLS FARGO BANK
Brand checks
Outdoor
UNITED CALIFORNIA BANK
HARTFORD NATIONAL BANK/CONNECTICUT NATIONAL BANK
TEAM BANK
FIRST NATIONAL BANK/BANKTEXAS – NAME CHANGE
FINE PAPERS
Stratmore Papers
SPECIALTY PAPERS
Dexter Corporation
ENVELOPES
Westvaco
PRINTING PRESSES
Heidelberg USA
PRESS SYSTEMS
Profit Systems
CONCRETE RAILROAD TIES
Lonestar
RETAIL HARDWARE BRAND
MERGER & ACQUISITION PLUS NAME CHANGE
WEB SITE – BRANDING AND ASSESSMENT PROCESS – “jfaconsulting.com”
BUSINESS BANKING BRAND
BRAND – ATTRIBUTES
RE-BRANDED BRAND STATEMENT